Nami Matcha

Nami Matcha is a matcha brand curated by Ashley Alexander, also known as urmomashley on Youtube. For this self-initiated project, I explored Nami’s visual identity by building on its typography and expanding the color palette to reflect the brand’s products. I reimagined Nami’s digital presence through social media, emails, and website design.

Note: this is a conceptual project

Credits →

Imagery sourced from Dupe Photos and Pexels
Copy from namimatcha.com and Chatgpt